Read Aloud · Part 1: Speaking & Writing

There are two main types of market research Quantitative research…

8 students marked "I sat this"Added 24 Oct 2020Question #010285
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There are two main types of market research Quantitative research involves collecting a lot of information by using techniques such as questionnaires and other forms of survey. Qualitative research involves working with smaller samples of consumers, often asking them to discuss products and services while researchers take notes about what they have to say.

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How to read it

There are two main types of market research.‖Quantitative research involves collecting a lot of information|by using techniques such as questionnaires and other forms of survey.‖Qualitative research involves working with smaller samples of consumers,‖often asking them to discuss products and services|while researchers take notes about what they have to say.

| short pause   ‖ breathe

Words to stress correctly

informationin·for·MA·tion/ɪnfɚˈmeɪʃən/
questionnairesques·tion·NAIRES/kwɛstʃəˈnɛrz/
quantitativeQUAN·ti·ta·tive/ˈkwɑntɪteɪtɪv/
qualitativeQUAL·i·ta·tive/ˈkwɑləteɪtɪv/
collectingcol·LECT·ing/kəˈlɛktɪŋ/
consumerscon·SUM·ers/kənˈsumɚz/

54 words, aim for 21–25 seconds; 'two' is already in words. Breathe after market research, after forms of survey and after samples of consumers; short pauses after information and after services.

Where marks are usually lost

Both QUAN·ti·ta·tive and QUAL·i·ta·tive take first-syllable stress—don't let it drift to the middle. ques·tion·NAIRES is stressed on the last syllable, in·for·MA·tion on the third, col·LECT·ing and con·SUM·ers on the second. Keep -s on types, techniques, questionnaires, forms, samples, products, services, notes.

General tip: the two openers Quantitative research / Qualitative research are near-twins—slow slightly on each so the difference is heard.

What it means: 中文 · हिन्दी · नेपाली · Tiếng Việt

中文: 市场调研主要有两种类型。定量研究是通过问卷和其他形式的调查等方法收集大量信息。定性研究则是与较小规模的消费者样本合作,通常请他们讨论产品和服务,同时研究人员记录他们所说的内容。

हिन्दी: बाज़ार अनुसंधान के दो मुख्य प्रकार हैं। मात्रात्मक (क्वांटिटेटिव) अनुसंधान में प्रश्नावली और अन्य प्रकार के सर्वे जैसी तकनीकों से बहुत-सी जानकारी एकत्र की जाती है। गुणात्मक (क्वालिटेटिव) अनुसंधान में उपभोक्ताओं के छोटे नमूनों के साथ काम किया जाता है, अक्सर उनसे उत्पादों और सेवाओं पर चर्चा करने को कहा जाता है, जबकि शोधकर्ता उनकी बातों के नोट्स लेते हैं।

नेपाली: बजार अनुसन्धानका दुई मुख्य प्रकार छन्। परिमाणात्मक (क्वान्टिटेटिभ) अनुसन्धानमा प्रश्नावली र अन्य प्रकारका सर्वेक्षणजस्ता विधि प्रयोग गरी धेरै जानकारी सङ्कलन गरिन्छ। गुणात्मक (क्वालिटेटिभ) अनुसन्धानमा उपभोक्ताका छोटा नमूनाहरूसँग काम गरिन्छ, प्रायः उनीहरूलाई उत्पादन र सेवाबारे छलफल गर्न लगाइन्छ, र अनुसन्धानकर्ताहरूले उनीहरूले भनेका कुराको टिपोट गर्छन्।

Tiếng Việt: Có hai loại nghiên cứu thị trường chính. Nghiên cứu định lượng thu thập nhiều thông tin bằng các kỹ thuật như bảng câu hỏi và các hình thức khảo sát khác. Nghiên cứu định tính làm việc với các mẫu người tiêu dùng nhỏ hơn, thường yêu cầu họ thảo luận về sản phẩm và dịch vụ trong khi các nhà nghiên cứu ghi chép lại những gì họ nói.

More Read Aloud questions

Read Aloud format (Pearson)

PromptText up to 60 words
Preparation30–40 seconds
Time to answerDepends on the length of the text
Skills assessedSpeaking
Scored onContent; Pronunciation; Oral fluency

How it is scored

  • Content is scored by counting the correct words in your response.
  • If you stay silent for more than 3 seconds, the recording stops.
  • You can record your response only once.

Source: Pearson, PTE Academic & UKVI test format, Part 1: Speaking & Writing, checked 9 October 2026.