Selling Price
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Once an organization has its product to sell, it must then 1 the appropriate price to sell it at. The price is set by balancing many 2 including supply-and-demand, cost, desired profit competition, perceived value, and market behavior. Ultimately, the final price is determined by what the market is willing to 3 for the product. Pricing theory can be quite complex because so many factors influence what the purchaser 4 is a fair value.
It also should be 5 that, in addition to monetary exchange, price can be the exchange of goods or services as in a barter agreement, or an exchange of specific behavior, such as a vote in a political campaign.
Word box (alphabetical)
Opens question #110063 in the RealPTE practice screen.
More Reading: Fill in the Blanks questions
Reading: Fill in the Blanks format (Pearson)
Pearson's name: Fill in the Blanks (Drag and Drop)
| Prompt | Text up to 80 words |
|---|---|
| Time to answer | Not set per question (Part 2 lasts 23–30 minutes) |
| Skills assessed | Reading |
How it is scored
- The box has more words than there are gaps.
- Partial credit applies: a partly correct response still scores.
Source: Pearson, PTE Academic & UKVI test format, Part 2: Reading, checked 9 October 2026.