Selling Price Version2

Once an organization has its product to sell, it must then determine the appropriate price to sell it at. The price is set by 1 many factors including supply-and-demand, cost, desired profit, competition, perceived value, and market behavior. Ultimately, the final price is determined by what the market is willing to 2 for the product. Pricing theory can be quite complex because so many factors influence what the purchaser decides is a fair 3. It also should be noted that, in addition to monetary exchange, price can be the exchange of goods or 4 as in a barter agreement, or an exchange of specific behavior, such as a vote in a 5 campaign.